
Social Media Marketing Assistant - Real Estate
Jenny Rutherford Real Estate • Tybee Island, GA, US
Posted 1 day ago
Description
Jenny Rutherford Real Estate, LLC is seeking a highly skilled and strategic Marketing Assistant with a deep understanding of social media marketing and a proven ability to drive engagement, visibility, and growth across multiple platforms.
This is not a basic content-posting role — we’re looking for someone who is fluent in the language of algorithms, knows how to leverage them for maximum reach, and understands how to craft and execute digital strategies that align with our brand goals across a family of businesses.
This role includes assisting our marketing department in developing a compelling social media presence, creating visually strong marketing materials, supporting special events and photo shoots, and actively contributing to brand-building campaigns across all channels.
The ideal candidate is:
- A social media marketing master who understands how to work with the algorithms—not against them—across platforms like Instagram, TikTok, Facebook, LinkedIn, and Nextdoor
- Analytical and strategic, able to track performance metrics and pivot tactics to increase visibility, engagement, and lead conversion
- Comfortable managing and optimizing paid social campaigns (e.g., Facebook/Instagram Ads), content calendars, and tools like Mailchimp, Canva, and Planoly
- Skilled in content creation with an eye for visual composition, brand identity, and audience appeal
- A strong communicator who can write in an authentic, on-brand voice and represent our company’s image with professionalism and creativity
To succeed in this role, you must be able to:
- Juggle multiple projects with sharp attention to detail and deadlines
- Take initiative while remaining aligned with company directives and marketing goals
- Accept feedback and adapt quickly in a fast-paced, evolving environment
- Bring creative solutions to social media challenges, lead generation, and reputation management
- Collaborate with internal teams and external partners while maintaining a positive, team-oriented mindset
If you’re someone who stays ahead of social media trends, understands how to turn visibility into results, and thrives in a creative, high-energy environment—this is the role for you.
Responsibilities
- Create, deliver, and edit marketing materials and advertising campaigns that are effective and timely
- Develop and maintain websites, newsletters, email marketing campaigns, and social media campaigns
- Develop company team events and promote them on social media channels
- Has a creative, fresh approach to social media posts and responds in a timely manner to all followers
- Update all website content so it is fresh and current
- Contribute to marketing, public relations, and creative brainstorming initiatives
- Propose internal/external ideas and initiatives to help promote general awareness of the company brand
Qualifications
- Knowledge of Mailchimp, Canva, Facebook ads, Nextdoor, Planoly, Bitly links, AI & ChatGPT preferred
- Bachelor's Degree in communications, marketing, public relations, journalism, or a related field preferred
- Excellent written and verbal communication skills
- Ability to manage multiple priorities with stringent deadlines
- Knowledge of all social media networking platforms
- Real estate experience is helpful, but not required
- Possesses a "can-do", positive attitude
- Must be local to Tybee Island, GA. Remote Workers and/or Applicants who live outside a 30-minute radius of Tybee will be automatically disqualified
Compensation
$45,000 - $50,000/year
About Jenny Rutherford Real Estate
At Jenny Rutherford Real Estate, our mission is to provide first-class customer service to clients as they buy, sell, or invest in properties. We are committed to being there for clients every step of the way. We are a small business with a very close-knit group of employees.
We pride ourselves on integrity, accountability, honesty, trustworthiness, and getting the job done. Plus, we have a very friendly and fun atmosphere that makes for a great work environment! We've been providing top-notch real estate services to Savannah and the surrounding areas for years and will continue to do so for years to come.
Benefits:
- Competitive salary based on experience.
- Professional development opportunities.
- Access to training and resources to grow within the company.
- Supportive and collaborative team environment.
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