Ashara is looking for a Head of Marketing to grow visibility for the Ashara name across its brands. This is a hands-on, on-the-ground role creating content, engaging the community, supporting PR, and making sure Ashara shows up consistently everywhere people encounter it. The role executes against Ashara's existing brand voice and guidelines while also helping shape marketing strategy going forward.

The businesses require different marketing strategies, but they ultimately serve the same audience and reinforce the same Ashara brand. Ashara Health & Wellness focuses on the health and longevity of the individual, while Ashara Living brings those same principles into the home through wellness-focused design and construction that lead to a healthier home for the human body. Both serve a high-net-worth audience that values health, longevity, and how they live. As Ashara grows, the opportunity is to build one connected brand ecosystem while maintaining a distinct identity for each business.

What You'll Own

Brand & Creative

• Steward the brand system across every brand, every asset, post, email, and proposal meets the standard.

• Plan and produce content: photo/video on job sites and in the clinic, copywriting in two distinct brand voices, direction of contract photographers and designers.

Social, Email & CRM

• Own calendar, cadence, voice, and community management for each brand.

• For the clinic, build the practitioners' own public presence: speaking, podcasts, editorial.

• Run newsletters, nurture sequences, and list health; for the clinic, communication and retention.

Paid Media, Local Search & Reputation

• Google and Meta campaigns, budget allocation across brands, local SEO and Google Business Profiles.

• Own cost per qualified lead as a reported number.

• Review generation and response management, especially for the clinic.

PR, Events & Referrals

• Relationships with design, shelter, lifestyle, and health press — placements, awards, features.

• Home tours and trade events for Living; member evenings and practitioner education for Health & Wellness.

• Build a trade referral program with architects, designers, and realtors.

Measurement

• A monthly report readable in five minutes, with a separate scorecard per brand — lead volume is meaningful for the clinic and close to meaningless for the builder.

What We're Looking For

Required

• 3–6 years in marketing with real hands-on execution; you've personally shipped campaigns, not only briefed a team that did.

• Strong organic social and content, and strong email/CRM. Both.

• Demonstrated strength in at least one of: paid media, PR, or events.

• A portfolio showing you can hold two distinct brand voices without blurring them.

• Strong writing — the single most important skill in this role.

• Comfort with premium positioning: restraint over volume.

• Organized enough to run parallel programs across multiple brands without dropping things.

Preferred

• Background in residential construction, architecture, interior design, real estate development, or luxury home services.

• Background in healthcare, medical practice, med spa, or wellness marketing

Ashara is building a family of brands around how people live, both in their homes and in their health.

Ashara Living designs and builds luxury custom residences across coastal Orange County. Ashara Health & Wellness is a concierge longevity clinic in Newport Beach focused on root-cause healing and naturopathic medicine. Ashara Lifestyle and Ashara Labs are two additional brands currently in development under the same umbrella.

Not a Fit If

You want a specialist lane, a team beneath you, or a system someone else maintains. This role is broad by design and works best for someone energized by owning the whole picture.