Marketing Analyst
Lima Charlie INC • Mexico City, CDMX, MX
Posted 9 hours ago
Lima Charlie Inc. (LCI) is looking for a strategic, creative, research-driven Marketing Assistant with 4-6 years of experience to support the Marketing Team Lead with market research, social listening, LinkedIn outreach, lead follow-up, content, and website support. This person should think ahead, connect the dots across research and outreach, and bring fresh creative ideas, not just execute tasks. Remote from Mexico, supporting a U.S.-based team.
Research & Market Analysis
Research LCI's industries (disaster response, emergency housing, government contracting, and related verticals) and track competitor activity and trends.
Monitor FEMA/emergency disaster updates and turn them into marketing insights.
Social Listening
Monitor social media and online conversations for brand mentions, sentiment, and industry trends.
Turn findings into clear recommendations for content and outreach.
LinkedIn Outreach
Identify and connect with relevant contacts (agencies, target accounts) on LinkedIn.
Draft personalized outreach messages and maintain an active, engaging presence.
Lead Funnel Follow-Up
Track leads from outreach and social engagement; follow up consistently so leads don't go cold.
Keep lead trackers/CRM updated and flag upcoming leads needing attention.
Website Edits & Optimization
Make basic website content updates and support SEO/conversion improvements (titles, meta, CTAs).
Content & Community
Create/edit graphics and video using Canva, CapCut, and AI tools.
Schedule posts (Buffer, Hootsuite, etc.) and engage with the community across platforms.
Reporting
Track engagement metrics and suggest improvements.
Support the Marketing Team Lead
Assist with day-to-day digital marketing activities and execution, keeping work aligned with overall business goals.
Coordinate with vendors on printed marketing materials (ordering, proofing, timelines).
4-6 years in digital marketing, research, or community management.
Fluent in English (written and verbal).
Comfortable with LinkedIn outreach, research, and basic website edits/SEO.
Familiar with Canva, CapCut, and social platforms (Facebook, Instagram, LinkedIn, TikTok, X).
Strong social listening and communication skills; able to multitask across channels.
Strategic thinker who can spot opportunities from research and data, paired with a creative eye for content and messaging.
Preferred
Experience with AI content tools.
Experience with lead follow-up/CRM.
Compensation
$9 hourly USD
At Lima Charlie Inc., we are committed to making a meaningful impact by providing high-quality solutions during times of crisis. We specialize in managing natural disaster response and state-of-emergency contracts. We are looking for a driven, results-oriented individual to join our team and help us grow our business.
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