Dual Director Of Sales
Triple Crown Hospitality • Louisville, KY, US
Posted 5 hours ago
Triple Crown Hospitality is seeking a motivated, results-driven Dual Director of Sales to lead sales efforts for two of our Louisville-area hotel properties. This position is responsible for developing and executing strategic sales initiatives, growing corporate and group business, and building strong relationships with local businesses, organizations, and community partners.
The ideal candidate is a proactive sales professional who thrives in a fast-paced hospitality environment, takes ownership of their sales goals, and enjoys developing new business opportunities. This individual will work closely with hotel General Managers, revenue management, and the corporate leadership team to maximize occupancy, increase revenue, and drive overall hotel performance.
We are looking for someone who is organized, self-motivated, and comfortable managing the sales needs of multiple properties while maintaining a strong focus on customer relationships and long-term business growth.
Sales Strategy & Revenue Growth
Develop and execute sales strategies for two hotel properties to achieve revenue, occupancy, and market share goals.
Partner with revenue management and hotel leadership to evaluate market trends, demand patterns, pricing strategies, and opportunities to maximize revenue.
Identify and pursue new business opportunities across corporate, group, extended-stay, and other key market segments.
Establish and maintain relationships with local businesses, corporate accounts, event planners, sports organizations, and other potential business partners.
Monitor sales production, account performance, and market conditions to identify opportunities for additional revenue.
Participate in regular revenue and strategy meetings to ensure sales efforts align with each property's financial objectives.
Business Development & Account Management
Proactively solicit new business through outside sales calls, prospecting, networking, referrals, and community involvement.
Develop and maintain a strong pipeline of prospective corporate and group accounts for both properties.
Negotiate corporate rates, group room blocks, and contracts while ensuring profitability and alignment with revenue strategies.
Manage existing accounts to encourage repeat business, strengthen relationships, and identify opportunities for growth.
Respond to incoming leads, requests for proposals (RFPs), and group inquiries in a timely and professional manner.
Conduct hotel site tours, client meetings, and sales presentations to showcase each property's offerings.
Represent the hotels at local networking events, industry functions, and community organizations.
Group Sales & Hotel Coordination
Manage the group sales process from initial inquiry and proposal through contracting and coordination with hotel operations.
Work closely with General Managers and front desk teams to ensure accurate communication of group details, room blocks, and special requests.
Coordinate with hotel operations to ensure a positive experience for corporate and group guests.
Maintain accurate records of group bookings, account production, contracts, and sales activities.
Identify opportunities to generate repeat group business and build long-term partnerships.
Reporting & Performance Management
Maintain accurate sales activity records, account information, and business opportunities within designated sales systems.
Prepare weekly sales activity reports, pipeline updates, and monthly sales production summaries.
Monitor progress toward individual property sales goals and adjust strategies as needed.
Participate in regular meetings with hotel leadership to review performance, upcoming business, and sales opportunities.
Assist with annual sales planning, budgeting, and forecasting for both properties.
Stay informed on local market trends, competitor activity, and upcoming events that may impact hotel demand.
Required Qualifications
Minimum of 3–5 years of hotel sales experience, preferably in a Director of Sales, Sales Manager, or similar role.
Proven success in developing corporate accounts, securing group business, and achieving sales and revenue goals.
Strong understanding of hotel sales strategies, market segmentation, negotiated rates, and group contracting.
Excellent communication, negotiation, relationship-building, and organizational skills.
Ability to independently manage multiple priorities and sales initiatives across two hotel properties.
Self-motivated, goal-oriented professional with a proactive approach to business development.
Proficiency in Microsoft Office and experience with hotel sales systems, CRM platforms, or property management systems.
Ability to travel locally between assigned hotel properties and attend client meetings, networking events, and sales calls.
High school diploma or equivalent required.
Preferred Qualifications
Previous experience managing sales for multiple hotel properties.
Experience with Marriott, Hilton, IHG, or other major hotel brands.
Familiarity with hotel revenue management, forecasting, and market performance reports.
Established relationships within the Louisville corporate, sports, travel, or hospitality markets.
Experience using hotel sales platforms such as STS Cloud, Delphi, or similar CRM systems.
Bachelor's degree in hospitality management, business, marketing, or a related field.
Compensation
$60,000 - $70,000 yearly
Triple Crown Hospitality is a growing, Louisville-based hotel management company dedicated to providing exceptional guest experiences and building successful hotel operations.
We offer a competitive base salary along with performance-based bonus opportunities tied to sales goals, giving you the opportunity to be rewarded for your contributions to the success of our hotels.
If you're a driven hospitality sales professional looking for an opportunity to make an impact, grow your business relationships, and contribute to the success of two hotel properties, we encourage you to apply!
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