
Director Of Growth
Totally About Houses • Louisville, KY, US
Posted 13 hours ago
Become the reason great agents choose us - and never want to leave. Totally About Houses is on a mission to become the #1 brokerage in Kentucky, and we do it a different way. We call it the third way: not a franchise that swallows the agent, not a boutique where the broker overshadows. Your name on the sign, not ours - we build the agent's brand, business, and wealth.
We're looking for an extroverted, goal-driven marketing and recruiting leader to own that promise. As our Director of Growth, you'll lead our marketing team, build the TAH brand across every channel, and be accountable for one clear outcome: top-producing agents reach out to us unprompted, and the agents we already have stay proud to fly the TAH flag. You'll own agent-attraction campaigns, our recruiting-brand strategy, agent-retention marketing, and the marketing budget - and you'll hand qualified agent leads to our recruiting team to close.
If you're a self-motivated leader who loves picking up the phone, building relationships, managing a team, and hitting goals, we want to meet you. A real estate license is not required - marketing and recruiting experience is. Apply today if this describes you!
Own and lead TAH's agent-attraction strategy - campaigns, brand, and paid recruiting ads that generate a steady flow of inbound agent interest
Lead and manage the marketing team (brand/content, agent services, listing marketing, and events)
Build and run agent-retention marketing - spotlights, internal communications, and events that keep agents engaged and proud to be at TAH
Hand qualified agent leads to the recruiting team and track results; own the marketing budget and report performance to leadership monthly
3+ years of marketing experience plus 2+ years of recruiting, talent attraction, or people development experience
Proven ability to lead, manage, and motivate a team toward clear goals
Outgoing, self-motivated, and comfortable picking up the phone to build relationships
Bachelor's degree in marketing, communications, or business preferred; a real estate license is NOT required
- Strong understanding of marketing strategies and best practices
- Excellent written and verbal communication skills
- Proficiency in basic computer skills and software, including Microsoft Word and Excel
Compensation
$75,000 - $90,000 yearly
TAH (Totally About Houses) is Louisville's fast-growing, tech-forward real estate brokerage on a mission to make buying and selling simple, transparent, and genuinely enjoyable. As a Zillow Preferred Partner, we combine a steady stream of qualified leads with the technology, training, and support agents need to build a real business — not just close a deal.
We believe every home has a story, and our team is committed to helping clients write theirs with expertise and heart. That same philosophy applies internally: no agent left behind. From day one, agents get hands-on mentorship, competitive commission splits, and a culture that treats teammates like family.
Discover how TAH is redefining real estate in Louisville — and building the #1 brokerage in Kentucky, one agent and one client at a time.
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